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Study Guide: Event Management

Imagine a world where you get to plan and execute epic gatherings, from weddings that would make Cinderella jealous to corporate events that leave lasting impressions. Event Management programmes are like treasure chests, unlocking the secrets to creating unforgettable experiences. If you're the kind of person who thrives on excitement, creativity, and bringing people together, then an Event Management programme might just be your ticket to an exhilarating career journey. Let's dive into the wonderful world of event management programmes, where every day is a new adventure!

Event Management

 

In the vast landscape of business terminology, certain terms can often leave you uncertain about their precise definitions. However, when delving into the realm of event management, the definition is straightforward.

Event management involves the coordination and execution of diverse public and private gatherings intended for social or business reasons. These events can span a range of scales, encompassing both large and intimate occasions such as business conventions, training seminars, industry conferences, trade shows, ceremonies, parties, concerts, festivals, and press conferences. Adhering to clients' directives, event managers operate within designated budget constraints and predefined timelines. The organization of these events necessitates effective collaboration with multiple vendors to ensure successful execution.

The umbrella term "event planning" is known by multiple names and terms. Some individuals in this field are referred to as administrative assistants, others as event coordinators, and some as event technologists. Despite the diversity in titles, the common thread lies in their involvement in the planning of events. Whether the events are internal or external, large or small, conducted in-person or virtually, meticulous planning remains a crucial aspect.

Skills Needed in Event Management

 

Event managers must have specific skills to cope with the profession's demands. An ability to stay calm under pressure is a must for event managers. They also need to have the following skills:

  • Planning Skills

  • Organizational Skills

  • Communication Skills

  • Interpersonal Skills

  • Creative and Problem-Solving Skills

  • Negotiation Skills

  • Technological Skills

Entry Requirements to Study Event Management

 

These are the general entry requirements to pursue a degree in event management.  Entry requirements for some universities may be higher, so do make sure you check the details carefully.

  • A-Level: MinimumEE

  • Australian Matriculation SAM/SACE International: Minimum ATAR 55 

  • Canadian Pre-University programmes: Minimum of 55% in 6 subjects 

  • Foundation Matriculation programme: Pass with minimum CGPA of 2.00

  • International Baccalaureate (IB): Minimum 24 points in 6 subjects

  • UEC: Pass with minimum 5Bs

  • STPM: Minimum CGPA 2.00 in 3 subjects and minimum Grade C for each subject

  • Diploma: Minimum CGPA of 2.00

Pathway to Study Event Management

This is the general pathway to study event management after completing your SPM or IGCSE.

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Step 1: Complete STPM/UEC/Pre-university programme for 1-2 years. You can also opt to be enrolled in Diploma in Interior Design  for 2.5 years.

Step 2: Once you graduate with a diploma, you can choose to go straight to the workforce.

Step 3: If you want to pursue an event management degree, enrol in a 3-year degree programme.

Step 4: Once you've completed your degree, you can choose to go straight to the workforce.

Subjects

 

In Malaysia, an interior design degree takes at least 3 years long to complete and the total anticipated costs for a 3-year interior design degree might range from RM90,000 to RM120,000. 

In an event management program, students typically learn a wide array of subjects that prepare them for the multifaceted and dynamic field of event planning and coordination. The subjects cover a diverse range of areas to provide students with a holistic understanding of the industry. Here are some common subjects learned in an event management program:

  • Event Planning and Coordination

  • Event Marketing and Promotion

  • Event Design and Styling

  • Venue Management

  • Event Technology and Multimedia

  • Financial Management for Events

  • Sponsorship and Fundraising

  • Communication and Public Relations

 

These subjects collectively provide students with a well-rounded skill set, combining practical and theoretical knowledge to prepare you for the challenges and opportunities within the field of event management.

 

Job Prospects with An Event Management Degree

 

Earning a degree in interior design can open up various job opportunities in the field. The demand for interior designers exists in both residential and commercial sectors. Here are some potential job prospects for individuals with an interior design degree:

  • Event Manager

  • Wedding Planner

  • Exhibition Organizer

  • Corporate Event Coordinator

  • Event Marketing Specialist

  • Venue Manager

  • Fundraising Event Coordinator

  • Concert and Festival Organiser

Universities to Study Event Management

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Taylor's University

Bachelor of International Events Management (Honours)

Intakes: February, April & September
Total Tuition Fee: RM112,046
Duration: 3 years

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